What better way to make your new business seem more open, inviting and trustworthy to potential clients than to feature the people who make it happen? You and your team can make the difference between clients choosing your business and someone else offering the same service or product. Marketing is all about creating a connection from the service or product to the appropriate audience and much of that uphill battle can be accomplished with a professional headshot. Putting a face to your brand automatically allows customers to get to know you on a more personal level and that can translate directly into more sales. If you’re a business owner who has been considering this for awhile or a new service business that wants to connect better with their client base, consider having new headshots done now.